Anneke Jenkins, NZ Triathlete “Sujon powder is a perfect boost”

Anneke Jenkins, NZ Triathlete “Sujon powder is a perfect boost”

Lactic acid is the major villain limiting performance during exercise: this is the viewpoint now common to many athletes and coaches worldwide. One of the first to champion this “lactate theory” was one of the outstanding athletic coaches of all time, kiwi sporting icon: Sir Arthur Lydiard. The problem is that the role of lactic acid, consequent muscle acidosis, and physical performance is complex: the mechanisms can be contradictory: necessary but performance inhibiting.

Academics from the UK’s prestigious Department of Sport & Exercise Sciences at the University of Chichester have just completed a well-designed research study on triathletes during cycling, using Sujon Blackcurrant Powder.

The research showed a clear, unequivocal result: that taking the Sujon blackcurrant powder lowered lactate accumulation during the cycling trials for the triathletes. High performance happened with lower lactate, which means faster muscle recovery.

Research leader, Professor Mark Willems from the University of Chichester, summarised the results:
“The results were extremely exciting. I expect impact in the field of Sports Nutrition. We found that intake of the Sujon blackcurrant powder showed substantial reduction in lactate during cycling, and lower lactate accumulation at aerobic capacity. This suggests increased lactate clearance or altered substrate oxidation. Either way, the finds have positive implications for training practice and aerobic performance for endurance athletes,” says Professor Willems.

Professor Willems presented the research results to delegates at the International Society of Sports Nutrition Annual Conference in the USA this month (21 June 2014) and the results will be published in the Society’s Journal.

Mika Vukona, NZ Tall Black - “I recover faster and can train harder the next day with Sujon powder”.

Mika Vukona, NZ Tall Black – “I recover faster and can train harder the next day with Sujon powder”.

As part of the research, athletes were also checked for the effect of the Sujon powder – recovery supplement formulation on cardio-vascular function. “We found that the powder had no negative effect during performance but seems able to assist recovery when at rest. We saw this as another positive outcome sitting parallel to the lactate results,” says Professor Willems.

Sujon Blackcurrant powder is produced by Nelson-based Gibb Holdings. Company Marketing Director Michelle Manson said that the UK lactate research results confirm what the company had found through its own NZ-based research. The company initiated athlete trials with the Nelson Giants basketball team in 2010 and as a result had built an international client base including five teams and individuals that are World Champions in their codes as well as a number of individual country and code champions.

“Many of our customers are supplied under confidentiality agreements and we haven’t been able to promote why they use our Sujon muscle recovery supplement and what the results are,” says Manson. “But this open research by the University of Chichester is wonderful and the results so clear. We expect significant global demand for what is quite a unique New Zealand ‘story’,” says Manson.

“Our formulation is derived from specially selected blackcurrant crops. We believe it’s a certain combination of polyphenol in the blackcurrant crops that produce the results, especially the compounds that produce that intense purple-red colour in blackcurrants: the anthocyanins. These polyphenolic combinations are effected by plant variety, UV intensity, diurnal temperature differences during berry ripening, and the actual processing system to produce the powder. The Sujon powder is truly natural and has no other ingredients in it: it’s a formulation unique to NZ-grown blackcurrants and our processing systems. And we’re thrilled the independent research says it works!” says Manson.

Ensure your best performance with this superfood powder, purchase your own Sujon Blackcurrant Powder Pack , with free delivery on all orders within New Zealand.

For more information on this research, including graphs click here.

Purchase Sujon Sport Powder online http://sujonpowder.com/onlineshop.htm

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Think up market pancakes!  Bilinies are richer and tastier than pancakes and go well with SUJON boysenberries and a raspberry sauce.  The trick is to use the berries when they are defrosted but still firm so that they hold the weight.   Raspberry couli can be kept for up to 4 days.

SUJON BOYSENBERRIES WITH BILINIES AND RASPBERRY COULI - another sujon.co.nz recipeIngredients 

125 g Flour
2 eggs
1 cup Milk
40 g Melted Butter
2 T Castor Sugar
2 t Baking Powder
200 g SUJON Boysenberries
100 g Thickened Yoghurt

Raspberry Couli
250 g SUJON frozen raspberries
50 g Castor Sugar
1 T Lemon Juice
BILINIES- Sift flour, sugar and baking powder into a bowl.  Make a well in the center, add eggs, milk and melted butter, stirring from the inside out to prevent lumps forming.  Pour mixture into a warm non stick pan and cook until golden brown turning once.  Cut into neat circles, dollop yoghurt into the middle, place SUJON Boysenberries around and garnish with Raspberry Couli

COULI – Bring Raspberries Berries, sugar and lemon juice to the simmer for 3-4 minutes.  Pass through a sieve to remove small pips and cool.

Regular exercise including walking is the best way to stay healthy and fit. However, if you are a sportsperson orathlete, you will no doubt, spend a lot more time than the average person doing this. You will very likely need some natural and healthy supplements or recovery supplements for better muscle recovery. In order to get the best and most natural one, you are best to look for stores or seek manufacturers directly. If you are also one of those people looking for the best natural supplements for muscle recovery, then you have come to the right place at Sujon Powder. The leading store is a one stop platform from where you will get qualitative superfood powder, recovery supplements and blackcurrant products for better health.

This top store in New Zealand offers you Sujon Blackcurrants powder and capsules that help you in improving your health, reducing inflammation, improvement in sports performance, muscle recovery,andmuscle fatigue. You just need to add the products to your regular diet and the results will be yours as you desired. The Blackcurrants have something unique and special includingthings like Anthocyanins – a compound that helps in increasing energy level circulation, improveming vision, better immunity system, reducing the effects of diabetes and various other health benefits.

Blackcurrant Superfood Powder available at Sujon Powder is amazing and full of natural power. As far as New Zealand Blackcurrants are concerned, they have been proven to contain the highest levels of flavonoids, anthocyanins and a variety of other 14 nutrients and minerals compared to any other cultivated food grown. Being a 100% natural food, it is an amazing superfood that has all the goodness of raw fruits.

You can place your order online or you can give Sujon a call on +6435464101 and the rest of the work will be done by professionals working at this acclaimed store.

Roasted Chicken Breast wrapped in Bacon, Green beans and SUJON Cranberry butter - Another sujon.co.nz recipeServes: 4 persons

4 Chicken Breasts

4 Spinach/Silverbeet leaves

4 Rashers Bacon mid Loin Cut

1 T Extra Virgin Olive Oil

200 g Green Beans, Sliced long ways

1 cup chicken stock

125 g Butter

1 cup Sujon Cranberries

Seasoning

 

Directions

In a Food Processor blend room temp butter and frozen cranberries until well combined. Wrap in cling film and refrigerate. Keep extra in the freezer for next time.

Remove skin from Chicken Breasts and make a pocket with a small sharp knife. Place Spinach/Silver beet leaves inside pocket with 4 Sujon Cranberries. Wrap bacon around to close pocket and then seal in a hot frying pan. Season with Salt and pepper and place into an oven 180 degrees for 5-8 mins until cooked. Remove Chicken from pan, and leave to rest before serving.

Tip out chicken fat and then add stock to the pan to deglaze. Boil rapidly for 4 mins until reduced by two thirds and then remove from heat. Whisk in small amounts of butter slowly until the sauce thickens. Blanch sliced beans in salted boiling water for 3 mins until cooked and then toss in olive oil and season. Serve beans on a plate with chicken sliced and sauce drizzled around.

This recipe will make approx 12 rusks, depending on how big you make each one. You don’t have to use just mixed berries, you could substitute for apples, bananas or what ever mix you think will taste good! It’s also natural and healthy for your little one.

Ingredients 
1 cup Rice Flour

1 cup Sujon Frozen Mixed Berries

A little water (only if needed)

Directions
- Mix all together to a stiff dough and add water if needed.
- Roll up into little rusks and place onto over tray.
- Bake at 150 C for 25 minutes.

TIP: you can use as a dipper for yogurt, hummus, advacado…

IMG_1629

This is what the rusks look like after being cooked.

DID YOU KNOW… that blueberries are still a superfood after baking?

Blueberries are rich in health-giving polyphenols, and the best way to eat them is when they are fresh or frozen. However some don’t like the taste of this fruit, and so cook them, put them in the juicer or eat them in a muffin.

But what happens to the level of polyphenols when you do? Juicing or canning the berries reduce their polyphenol levels by 20 per cent, but only around 10 per cent is lost when you bake them or eat them in a muffin. Researchers aren’t sure why, but they think the yeast acts as a stabilizing agent that protects the polyphenols.

So there you go, still a healthy berry fruit with loads of nutritional value even once its been baked into a tasty muffin :-)

Blueberries - Still a superfood even after baking! - Another sujon.co.nz articleSource: Journal of Agricultural and Food Chemistry, 2013; 131025155800004). http://www.wddty.com/blueberries-are-still-a-superfood-even-after-baking.html

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Top UK Prize-fighter boxes with a Nelson-based sports powder water-bottle in his corner. - Another sujon.co.nz article

Source: www.georgehithardhillyard.com George Vs Prince Arron.

When England’s George Hillyard takes a swig of water between rounds in his professional bouts he’s sipping water containing a unique Sujon Blackcurrant Powder from Nelson.

Known as ‘Hithard’, George Hillyard the former British Masters lightweight Champion and has his eye set on becoming one of the greatest boxers in modern history. Since going professional in 2005 his record stands at 10-5-1 and future goals are the Commonwealth title bouts.

George now trains and fights with the Sujon powder at his side. “I take it throughout the day and between rounds during fights, when it definitely helps my energy levels – I felt incredibly strong during my IBA fight in April and couldn’t believe how much better I felt physically during and after the 12 rounds. My nutritionist loves it and he, as well as my trainer, have noticed big changes with my weight loss, endurance, recovery and even mental concentration during training and competition,” says Hillyard.

The Sujon sports recovery powder is the result of 5 years development and research by the Nelson-based company. Research in NZ and Japan showed the potential for Nelson-Tasman grown blackcurrants to be great for health, helping combat the negative effects of physical stress, especially in contact sport, as well as improve mental acuity during stressful situations.

“As a result of the research we weren’t surprised at the positive effects noted by boxing champion George Hillyard,” says Sujon Sales Manager, Colin Stuart. “Our powder is also being used by endurance athletes in such sports codes such as Triathlon, ironman, cycling and with some leading ball sport teams both here in New Zealand and in the UK.”

Demand for the Sujon sport-recovery product has meant that a new sport-dose calibrated capsule is being released in November. Research combined with anecdotal support by our sports customer-base (including 5 world champion athletes) has shown what dose is most effective and how and when it should be taken, says Stuart.

Importantly for international sportspeople, despite its positive effects, the Sujon product is made from 100% pure and natural NZ-grown and processed blackcurrant berry fruit. It’s totally safe and drug-free, says Stuart.

For a list of stockists and more information visit www.sujon.co.nz

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This was originally published in metropol, Christchurch October 2013

Packed with antioxidant punch - Another Sujon.co.nz articleThe diets of our forebears were filled with fruits, berries, vegetables and meats. While our knowledge and understanding of our health has certainly come a long way, our cave-dwelling compatriots were right about one thing – berries.

Long established folklore dating back many centuries records that berries were used for their claimed medicinal benefits in alleviating a wide variety of health conditions from sore throats, to cardiovascular conditions, relief of eye strain, cancers, benefits in the onset of ageing conditions and even in the treatment of urinary infections.

While such claims are being increasingly subjected to careful on-going scientific investigation and scrutiny, there are increasing reports to suggest very real health benefits can arise from consuming berryfruit. Better yet, there is a little super berry grown in our own little corner of the South Pacific which is making big waves in health circles.

New independent research suggests that Nelsons very own Sujon blackcurrants could be the number one Superfruit in the world, as the cultivated berry with the highest antioxidant count. This is due to the high intensity of natural UV light, a pristine environment, perfect growing conditions and unique varieties to New Zealand.

Packed with antioxidant punch, the nutrients in blackcurrants are said to flush out toxins and encourage oxygen into the blood, which increases energy levels, improves recovery time and gives you a general feeling of wellbeing. As one of the richest sources of blackcurrant polyphenols available, Sujon Blackcurrants outperform bilberry, acai, goji, pomegranate, grape seed, pine bark and blueberry in antioxidant potency.

On the back of this reBlackcurrants upclose with endssearch Sujon developed their blackcurrant fruit into a concentrated form that’s 100% natural and still contains the goodness of real fruit. Packed with essential minerals and nutrients a teaspoon of the Sujon Blackcurrant powder is the equivalent to a massive ¾ cup of berries.

Users have reported benefits from increased energy, greater muscle performance, faster recovery from physical exertion and training, improved vision, blood circulation, blood pressure and cholesterol, and a reduction of muscle and joint aches.

For a list of stockists and more information visit www.sujon.co.nz

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This post was originally published on The Globe and Mail.

  • lemon and blueberry loaf recipe - another sujon.co.nz articlePreparation time: 20 minutes
  • Servings: 2 loaves

 

Ingredients for Fruit Loaf

  • 3 cups all-purpose flour
  • ¼ teaspoon baking soda
  • ½ teaspoon salt
  • zest from two lemons
  • 1 cup unsalted butter at room temperature
  • 3 cups white sugar
  • 5 eggs
  • 2 teaspoons vanilla extract
  • 4 tablespoons lemon juice
  • 1 cup buttermilk
  • 2 cups Sujon frozen Blueberries

 

Ingredients for the Glaze

  • 4 tablespoons lemon juice
  • 3 tablespoons buttermilk
  • 2 ¼ to 2 ½ cups icing sugar

 

Method

- Loaf

Preheat the oven to 1600c. Grease and flour 2 x 8 cup loaf pans (23 x 13 x 8 cm).

Sift together the flour, baking soda and salt. Stir in the lemon zest. Set aside.

In the bowl of your mixer, cream the butter on medium high, then scrape down the bowl with a spatula. Add the sugar a ½ cup at a time, and cream until fully incorporated. Add the eggs, one by one, making sure that they are fully mixed in before adding the next. Once all the eggs are incorporated, turn up the speed on your mixer and beat until fluffy (about 10 seconds). Return to medium speed and beat in the lemon juice and vanilla extract. Turn the mixer back up for a few seconds to fluff it up again.

With the mixer on low speed, or with a large spoon, stir in ⅓ of the flour mixture, followed by ½ cup of the buttermilk. Then stir in another ⅓ of the flour mixture and the remaining ½ cup of buttermilk. Add the final ⅓ of flour and gently mix until just incorporated. Fold in the blueberries.

Split the batter between two greased loaf pans. Place in the preheated oven and bake for 85 to 95 minutes or until a toothpick comes out clean. Let the cake cool in the pan for 15 minutes before turning it out on to a wire rack. Drizzle liberally with the glaze while still warm. Let cool before slicing.

- Glaze

Mix the lemon juice and buttermilk together. Gradually whisk in icing sugar until the glaze is sweetened to your liking (it should be a little bit tangy to compliment the sweet cake).

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Opinion: This post was originally published on Stuff.

Japanese Film Crew on location with Sujon Boysenberry grower Glen Holland in his berry garden.

Japanese Film Crew on location with Sujon Boysenberry grower Glen Holland in his berry garden.

The struggling boysenberry industry has received a boost, with a Japanese company using fruit grown in Nelson as a key ingredient in a new eyesight health supplement.

It is thought to be the first time boysenberries, which are already used in folate supplements for pregnant women, have been used in such formulations.

It follows research done in Japan showing the fruit has 300 times the content of the naturally occurring polyphenol antioxidant ellagic acid than blueberries, which have been promoted as being good for eyesight.

The boysenberry-based capsule supplement is being marketed in Japan by Sunny Health Company using fruit grown by Glen and Maree Holland, of Tasman Bay Berry Company, and processed by Sujon at its factory in Tahunanui.

PREADING THE WORD: Sujon managing director John Gibb and Sue Gibb filmed in their factory for a media campaign in Japan.

SPREADING THE WORD: Sujon managing director John Gibb and Sue Gibb filmed in their factory for a media campaign in Japan.

Sujon managing director John Gibb said it represented an exciting new opportunity for the boysenberry industry which had been hit by the exit of two its largest growers, Ranzau Horticulture and Berry Fields, after several seasons of poor returns and bad weather.

It was good to find another use for the fruit after the industry had “taken a hiding”, losing about 80 hectares of vines, two-thirds of its exports and some of its customers.

It meant that Sujon was now responsible for about 80 per cent of boysenberry exports of about 500 tonnes to Britain, Asia, Australia and the Pacific.

There were signs of recovery, with four or five growers resuming planting and demand more compatible with supply, but it was still a long way from 30 years ago when he first began growing berries, he said.

“Then, there were 180 growers. Now, I doubt there are 30.”

The deal with Sunny Health Company, which had an annual turnover of more than $60 million, would initially take just 4 per cent of Sujon’s boysenberry volume.

But this had the potential to quickly grow, with others also interested in using the fruit as a health supplement, Mr Gibb said.

It would help move the industry away from being price takers.

Sunny had spent the last years doing trials and consumer acceptance tests before deciding to commercialise it, which was a big step forward.

“Our own brand is 25 years old and one of the things you learn is that having a good product with the science behind it is good, but it’s not worth anything unless you have a bucket of money to raise awareness and take it to the consumer.”

Mr Gibb said it spoke volumes that Sunny had last week sent a television crew to Nelson to take footage for a media campaign in Japan.

As well as filming at the Sujon factory, the crew had interviewed the Hollands, boysenberry breeder Harvey Hall, Tasman Mayor Richard Kempthorne, a former berry grower, and a host of other Nelsonians.

He understood that Sunny would make up a six-minute TV commercial on the supplement.

While the Sujon brand was not on the packaging, a photo of the Hollands’ berry farm was, he said.

“People are looking for safe food and they want to make a connection with the farmer.”

Mr Gibb said his company, which produces a wide range of frozen berry products, purees and powders, had been trading well, with sales up more than 20 per cent in the last year and growth across all its markets.

It showed that the berryfruit was becoming a regular part of more people’s diet.

“You don’t know if consumers have bought into the health benefits of berryfruit until a recession comes along and you find out whether you are a discretionary item or not.”

However, it was still tough getting the message across even in an established market like Japan, he said.

“It’s a big ask to expect the consumer to believe that food can deliver something that drugs traditionally have, even though the facts are backed by science.”

Sujon continued to look for equity partners to help promote and distribute its products, Mr Gibb said.

“We are talking to people, but startup capital is short on the ground in New Zealand,” he said.

United States berryfruit consumption was still tiny at 3.5 kilograms per capita a year, compared with apples, bananas and oranges at about 80kg to 90kg, although he was confident that the release of further scientific research conducted in conjunction with Japanese universities and companies, particularly into the health benefits of blackcurrants, would see this rise significantly.

Sujon already produces blackcurrant powders that are used by elite athletes, including the Tall Blacks, and horse breeders in Britain, the Middle East and Japan to improve muscle recovery and performance.

It also held other patents.

 Japanese film crew @ Local icecream shop in Nelson making a Sujon Berryfruit icecream..YUM :)


Japanese film crew @ Local ice cream shop, Berrylands in Nelson making a Sujon Berryfruit icecream..YUM :-)

Over the next few years it expected to increase its exports from 20 per cent of its production to 80 per cent, he said.

It was concentrating on countries where exchange rates were not so volatile and on products that promoted berryfruit, rather than it being part of a mix.

The company was processing about 2500 tonnes of New Zealand and imported fruit a year, including 700 tonnes of blackcurrants and 600 tonnes of boysenberries, at its technologically advanced factory. It employed more than 20 staff, although that doubled during the berry season when it was freezing fruit 24 hours a day.

 

 
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