Archive for October, 2013

Top UK Prize-fighter boxes with a Nelson-based sports powder water-bottle in his corner. - Another sujon.co.nz article

Source: www.georgehithardhillyard.com George Vs Prince Arron.

When England’s George Hillyard takes a swig of water between rounds in his professional bouts he’s sipping water containing a unique Sujon Blackcurrant Powder from Nelson.

Known as ‘Hithard’, George Hillyard the former British Masters lightweight Champion and has his eye set on becoming one of the greatest boxers in modern history. Since going professional in 2005 his record stands at 10-5-1 and future goals are the Commonwealth title bouts.

George now trains and fights with the Sujon powder at his side. “I take it throughout the day and between rounds during fights, when it definitely helps my energy levels – I felt incredibly strong during my IBA fight in April and couldn’t believe how much better I felt physically during and after the 12 rounds. My nutritionist loves it and he, as well as my trainer, have noticed big changes with my weight loss, endurance, recovery and even mental concentration during training and competition,” says Hillyard.

The Sujon sports recovery powder is the result of 5 years development and research by the Nelson-based company. Research in NZ and Japan showed the potential for Nelson-Tasman grown blackcurrants to be great for health, helping combat the negative effects of physical stress, especially in contact sport, as well as improve mental acuity during stressful situations.

“As a result of the research we weren’t surprised at the positive effects noted by boxing champion George Hillyard,” says Sujon Sales Manager, Colin Stuart. “Our powder is also being used by endurance athletes in such sports codes such as Triathlon, ironman, cycling and with some leading ball sport teams both here in New Zealand and in the UK.”

Demand for the Sujon sport-recovery product has meant that a new sport-dose calibrated capsule is being released in November. Research combined with anecdotal support by our sports customer-base (including 5 world champion athletes) has shown what dose is most effective and how and when it should be taken, says Stuart.

Importantly for international sportspeople, despite its positive effects, the Sujon product is made from 100% pure and natural NZ-grown and processed blackcurrant berry fruit. It’s totally safe and drug-free, says Stuart.

For a list of stockists and more information visit www.sujon.co.nz

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This was originally published in metropol, Christchurch October 2013

Packed with antioxidant punch - Another Sujon.co.nz articleThe diets of our forebears were filled with fruits, berries, vegetables and meats. While our knowledge and understanding of our health has certainly come a long way, our cave-dwelling compatriots were right about one thing – berries.

Long established folklore dating back many centuries records that berries were used for their claimed medicinal benefits in alleviating a wide variety of health conditions from sore throats, to cardiovascular conditions, relief of eye strain, cancers, benefits in the onset of ageing conditions and even in the treatment of urinary infections.

While such claims are being increasingly subjected to careful on-going scientific investigation and scrutiny, there are increasing reports to suggest very real health benefits can arise from consuming berryfruit. Better yet, there is a little super berry grown in our own little corner of the South Pacific which is making big waves in health circles.

New independent research suggests that Nelsons very own Sujon blackcurrants could be the number one Superfruit in the world, as the cultivated berry with the highest antioxidant count. This is due to the high intensity of natural UV light, a pristine environment, perfect growing conditions and unique varieties to New Zealand.

Packed with antioxidant punch, the nutrients in blackcurrants are said to flush out toxins and encourage oxygen into the blood, which increases energy levels, improves recovery time and gives you a general feeling of wellbeing. As one of the richest sources of blackcurrant polyphenols available, Sujon Blackcurrants outperform bilberry, acai, goji, pomegranate, grape seed, pine bark and blueberry in antioxidant potency.

On the back of this reBlackcurrants upclose with endssearch Sujon developed their blackcurrant fruit into a concentrated form that’s 100% natural and still contains the goodness of real fruit. Packed with essential minerals and nutrients a teaspoon of the Sujon Blackcurrant powder is the equivalent to a massive ¾ cup of berries.

Users have reported benefits from increased energy, greater muscle performance, faster recovery from physical exertion and training, improved vision, blood circulation, blood pressure and cholesterol, and a reduction of muscle and joint aches.

For a list of stockists and more information visit www.sujon.co.nz

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